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Tamsioji pusė ir namų aikštės privalumai

Charles Ponzi
Šiandien norėjau parašyti apie tai, jog krizė Lietuvoje pradeda reikštis įvairiais neigiamais demografiniais aspektais. Jau juntamas nusikalstamumo padidėjimas, auga vagysčių skaičius, o nedarbas, atrodo, dar tik pradeda augti. Žvelgiant į įmones, netrukus vis daugiau ir daugiau įmonių gali pasukti į ‘tamsiąją’ pusę: mokesčių optimizavimai, vokeliai, transferinė kainodara.

Pamenu, kai konsultantai ir birža stipriai agituodavo už skaidrumą, atvirumą, smulkiųjų akcininkų mylėjimą, Big4 auditus, t.t. Ir rodydavome grafikus, kiek nuo to išaugo bendrovės vertė, galimybės pritraukti kapitalo, kaip pagerėja santykiai su klientais ir tiekėjais. Deja, kuomet įmonės galvoja, kaip išlikti, šie dalykai nebėra tokie aktualūs.

Įdomus dalykas, kad finansinė krizė atidengia nemažai tamsiosios pusės atributų. Labai greitai išaiškėja įvairūs aferistai, kurie stipriai augimo metais sugebėdavo likti nematomi dėl to, jog visur visi visada uždirbdavo. Pinigai auga, jokių klausimų. Keli ‘piktieji genijai’ jau buvo aprašyti ankščiau; apie naujus išgirstame kasdien. Skaičiau keletą labai neblogų straipsnių apie Bernard Madoff, tačiau siūlau pasiskaityti savo kolegos Petro straipsniuką apie šį super-aferistą.

Liūdna, kad į tamsiąją pusę pasuks vis daugiau verslų. Rinkoms mažėjant, kova dėl kiekvieno lito užvirs ir neitin gražiais metodais. Kalbėdamasis su savo kolegomis iš KPMG įmonių finansų departamentų kitose CEE šalyse, suprantu vieną paprastą dalyką - visi koncentruojasi savose rinkose, neinvestuoja nepažįstamuose vandenyse. Akivaizdu - namų rinkoje turi papildomų žinių, svertų ir kitų priemonių, kuriomis gali pakovoti dėl rinkos, ypač prieš užsieniečius. Namų aikštės sąvoka tampa itin svarbi, ypač žvelgiant į augančias tokių žmonių kaip Bernard Madoff gretas.

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